The Reputation Gap
Every brand sits at two ranks at once: how much it’s covered (reach) and how well that coverage reflects on it (reputation). The distance between them is the Gap. Overexposed brands draw more coverage than their reputation warrants; under‑credited brands hold a stronger reputation than their coverage volume suggests. This is visibility ≠ reputation, as one number — across all 100 brands.
Same engine, same locked weights, computed on open data: two pillars measured (Sentiment, Amplification) and two approximated (Authority, Distinction). A free, directional read of how the press is shaping reputation right now.
Validated, Key‑Message‑aligned, priority‑weighted, on your licensed data — the complete four‑pillar score. It’s the paid number, and it will differ from the public signal. Get yours →
See your own score
This is a snapshot. The index runs on public coverage. Your full, four‑pillar MRS™ — weighted to your priorities, validated against your own data, and continuously refreshed — is a different number.